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List:       kde-promo
Subject:    Re: [kde-promo] Plasma Next Naming
From:       Mario Fux KDE ML <kde-ml () unormal ! org>
Date:       2014-01-17 20:48:17
Message-ID: 201401172148.17813.kde-ml () unormal ! org
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Am Donnerstag, 16. Januar 2014, 22.55:27 schrieb Algot Runeman:

Morning

> I'm a follower of the Promo list, even if mainly as a lurking, happy
> user of products by the KDE community.
> 
> On 01/15/2014 02:02 PM, Ivan Cukic wrote:
> > > "KDE releases the First/Second/Third Update to the October 2014 release
> > > of Plasma"
> 
> This sounds like the way to go for announcements.
> 
> For on-screen (login, etc.) branding It sounds logical to call the
> visible KDE product "Plasma" or, perhaps "Plasma by KDE".
> It seems to me that Plasma is the user-facing expression (no longer just
> for desktop computers) of the underlying Frameworks, libraries, etc.

Just to state this clearly as I think you may have misunderstood it. "Plasma" 
is not the "new" brand for the old meaning of KDE (K Desktop Environment). 
"Plasma" is the brand for the current workspaces (Desktop, Active, Netbook, 
Mediacenter, etc.) done by KDE (the community).

There are still the libraries done by KDE (in the 4 version called "KDE 
Platform") and the KDE applications like Kate, Dolphin, etc.

Just to be sure the meaning is clear.

> originating from the KDE community. "Plasma by KDE" says that pretty
> well, but on screen may not add much except acknowledgement to the hard
> work of the community of contributors. That there are dozens, scores,
> hundreds of user tools: Dolphin, Krunner, Kate, Ksnapshot (ones I use
> daily) embedded(?) within the Plasma Desktop or Plasma Active (which
> I've not yet experienced) which also are not necessary to constantly
> mention; there are just too many. Highlighting one or another is the
> task of many individual articles, showing how each one of them makes a
> job easier or more fun to do.
> 
> The brand seems to be Plasma (by KDE). It is sort of like the pickup
> truck, F-150 by Ford. The product changes every year. Mine is a 2003
> model, but it is still a Ford F-150. That's the brand, just as it is
> "Ram 1500" by Dodge/Chrysler or "Silverado" by Chevrolet/General Motors.
> You can certainly find lots of other long term brands that remain
> established through many versions.
> 
> As to frequently changing fish/animal names, my recollection is that
> those were born as internal/development nicknames. That Ubuntu, Apple
> and Microsoft all have accepted the leakage to the tech media and gone
> with the flow doesn't change their origin. Millennium and Vista actually
> took on negative associations which benefited the image of other
> platforms (GNU/Linux). In fact, I've been interested to see all the
> recent Microsoft ads calling their (struggling?) product "The New
> Windows", discarding the Windows8 or Windows8.1 labels. Products like
> iPad and XBox don't seem to intentionally mention the underlying
> software from the brand perspective.
> 
> Plasma is presumably the long-term name of choice that expresses the
> KDE-developed technologies and collections of applications. Calling it

Misunderstanding. Plasma is "just" the KDE workspaces, not the KDE apps or KDE 
Frameworks 5.

> Plasma Clownfish for three months (whatever) and then changing to Plasma
> Barracuda seems to me to reduce the impact of Plasma itself. The press
> may miss the chance to scoop one another with an "insider" fishname, but
> it will mean more to me to see that the latest update to KDE's Plasma
> has added feature X or a long-awaited release of stable application Y.
> 
> I think the focus is Plasma, whether it is expressed as "KDE's Plasma"
> or "Plasma by KDE" or "Plasma by the KDE Community" could be a choice
> made by the author of a particular article. They all mean the same to me
> as long as I'm encouraged by all of them to focus on "Plasma" in each of
> them. Plasma allows the community of developers and also of users to
> focus on a common product whether it is on a desktop, laptop, tablet,
> phone, refrigerator, (maybe?), etc.

Of course that may be. That Plasma workspaces work on different devices. And 
it's already the case with Plasma Desktop, Netbook, Active and Co.

> Next, it makes sense to make it easy to determine that it is October
> 2014's first, second, third and then a more explicit marker like
> 2014.10.1 (or whatever the bug crushers need). That pops up in my Help
> menu if I need it. I think crash reports may even capture that
> automatically.
> 
> Thanks to the developers, evangelists, and others beyond number for
> helping me enjoy my time at the computer keyboard.

And thank you for enjoying our software and tell us that it's still not 100% 
clear what Plasma, KDE and Co mean.

Best regards
Mario


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