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List: kde-promo
Subject: Re: [kde-promo] Plasma Next promo material
From: Jos Poortvliet <jospoortvliet () gmail ! com>
Date: 2014-02-18 20:14:06
Message-ID: 2784788.1XpmfgXfsM () linux-606j
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On Tuesday 18 February 2014 14:40:27 Aaron J. Seigo wrote:
> On Monday, February 17, 2014 16:50:17 Jens Reuterberg wrote:
> > So whatever we do have to be done quickly, decided even faster and
> > implemented by all. Which is the nasty bit. The upside with Plasma Next
> > is
> > that there actually is a real chance to rebrand things and that can spill
> > over to other areas (Like Frameworks).
> >
> > The downside is that if we do that then the tie between
> > KDE/Frameworks/Plasma will get even stronger... so its not a total
> > victory
> > or anything.
>
> Getting visual unity for Plasma is already a big project to tackle, and
> given the fundamentally different audiences for Frameworks and Plasma
> getting something that works for both is a big ask.
>
> As you note, having something that is fundamentally the same for both
> Frameworks and Plasma would create a stronger visual tie between them which
> is the opposite goal we started out to achieve.
>
> But there's a way forward, I think: Frameworks does not require the same
> kind of marketing push that Plasma does. The desktop shell(s) is something
> of a flagship product for KDE and it is *very* public facing and already
> has an existing public identity.
>
> Frameworks, by contrast, is new as a stand-alone product. Its marketing
> needs to focus not on general public but developers. It has little to no
> user visible visual identity. So it is possible to get away with a
> ‘weaker' branding for it and work it into strong shape later on.
>
> So if you focus the scope of these efforts on just Plasma and forget about
> Frameworks for now, that will allow people to make the most of the time
> frame we do have without an overly large scope.
>
> Plasma may even consider scheduling its release in part around when the
> Plasma branding is ready and implemented so that it can be completed. This
> would allow the branding to work more effectively on first release. This
> is not something we've done in the past, but would probably be a useful
> improvement. Obviously, this alignment of release-to-branding is not
> something that needs doing with every incremental release; it probably
> only makes sense on major releases such as the upcoming Qt5/KF5 based
> effort.
+1
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