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List:       kde-promo
Subject:    Re: [kde-promo] KDE and PR
From:       "Jos Poortvliet" <jospoortvliet () gmail ! com>
Date:       2008-08-04 13:07:59
Message-ID: 5c77e14b0808040607p661f0b75o24d177b96332291c () mail ! gmail ! com
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On Mon, Aug 4, 2008 at 10:47 AM, Igor Schwarzmann <schwarzmann@gmail.com> wrote:
> Hello,
> 
> I was talking about KDE and PR a couple a weeks ago, but
> unfortunately on the wrong mailinglist and somehow I did forget
> to move it to kde-promo.
> 
> With the release of KDE 4.1 I'm using KDE on my office note-
> book - my administrator is hating me for that ,) - and I watched
> kde-promo closely. There is a very long thread about KDE 4.1
> release and press reactions, which is a good way to collect the
> responses.
> 
> If we take a closer look to the publications which wrote about
> KDE you might see, that there is a lot of linux specific publications.
> That's not a bad thing, but it's not great either, if it's our goal to
> expand KDE to the mainstream public.
> 
> Don't get me wrong, although I'm working for a PR agency, I
> like to read IT/Linux sites and blogs and it was quite enough
> for KDE to indulge in conversation on this sites, but I think
> the time is right to move a bit further into the classic domain
> of Apple: The web guys.
> 
> At least this is a target group where I would start and I think
> KDE could have a big impact there, if it's done right. For example:
> Cory Doctorow, one of the big faces behind BoingBoing, switched
> publicly from OS X to Linux. Ok, it's Ubuntu, but maybe somebody
> need to establish a contact to him and give him the opportunity
> to test the new KDE. It would make a big splash, if he would switch
> from Gnome to KDE.
> 
> I'm pretty sure, there is a lot potential for KDE in the "domain of
> Apple" and the thing is, that those "web guys" (like me, for example)
> are talking to different people and we talk a lot about our new toys
> via Facebook, Twitter, ...
> 
> I'm not a big fan of Michael Arrington (techcrunch.com) personally,
> but the guy can bring down startups with one blog post and also
> he can elevate startup to the top. Again, with one blog post. This
> is the kind of publicity we need for KDE right now. Those guys do
> know technology, they aren't afraid to test, but currently their horizon
> is OS X or Vista. Of course it's easy for them to choose OS X, they
> are buying a Mac anyway, but maybe some of them would start
> using Linux and KDE.
> 
> Another idea would be to start talking at web conferences or barcamps
> about Linux and KDE. I'm visiting quite a few BarCamps in Germany
> and there is almost always a session about OS X tools or the iPhone
> currently. Why not a KDE session? There is a lot to show and a lot
> eye candy to. :) I'm planing a session for BarCampBerlin3, which is
> the largest BarCamp in Europe (I think).
> 
> Well, so much for my ideas, I hope it wasn't to much "blabla", but
> I really think it would help to look for new horizons. :)

It sure sounds very interesting, and to be honest, I'd never have
thought of it. Of course, maybe we should wait for 4.2. Or, on the
other hand, we should move right now ;-)

I think we're ready for some critical reviews, as long as we tell em
clearly this is still meant for early adaptors, not for the general
public. If they focus on the bright FUTURE, the potential of the KDE 4
platform, they should be positive ;-)

As you seem to know quite a bit about this, how about you take this
on, as a little project? That doesn't mean you execute it all by
yourself, but you take control. Plan, ask for help, tell others what
needs to be done. There are many ppl here lurking, looking to help on
a small, clear and concise job where someone tells them what to do. So
ask for something specific, and you most likely will get a response...

Of course, maybe some others here have input on this, know how, what...

grtz

Jos

> So long,
> 
> Igor
> 
> --
> Igor Schwarzmann
> Vogteistr. 15
> 50670 Köln
> Tel.: +49 (0)221 355 8912
> Mobile +49 (0)176 238 09 239
> Blog: http://www.amerikawaehlt.de/
> Twitter: http://twitter.com/igorschwarzmann/
> Tumblr: http://igorschwarzmann.tumblr.com/
> 
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