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List:       kde-promo
Subject:    Re: [kde-promo] KDE commercial video
From:       "=?ISO-8859-1?Q?Franz_Keferb=F6ck?=" <franz.keferboeck () gmail ! com>
Date:       2007-08-27 15:58:07
Message-ID: 41891b250708270858odbef5d9q351d0d974434c672 () mail ! gmail ! com
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Never pre-write an email and send without checking a last time...

On 27/08/07, Franz Keferböck <franz.keferboeck@gmail.com> wrote:
> Hi artists and promo people,
> 
> just recently the LinuxMCE project came up with a demo video
http://video.google.com/videoplay?docid=2176025602905109829&hl=en
> that was well on different channels as far as i've seen. On aKademy
> Mark Shuttleworth played the Novell/SuSE commercials (for those few
> who _still_ don't know em:
http://www.novell.com/video/ , look at the "MAC PC Linux" videos,
haven't checked out the others...
> ) and there's last but definitely not
> least RedHats "Truth Happens" video commercial (
http://truthhappens.redhatmagazine.com/
> ), always again
> causing
goose bumps.
> All three are very different, the first a one hands-on demo, very
> concrete. Novell was doing a follow-up on the "Hello, I'm a Mac"
> commercials by Apple, still Linux does play an active role in there.
> Truth Happens is the most interesting one, not until the final beats
> you will not see any linux specific still it's the most emotionally
> involving one.
> 
> I started with booth work, where 2-3 boxes are running KDE and when
> people have questions or want to be shown the new version we do so -
> fp. However - and this is very obvious on the "business days" -
> there's people who just _don't know_ what KDE is, there's either KDE
> or Gnome on any of the other boxes in the big hall, now by just
> passing by and seeing a nice'n'pretty Oxygen poster (which, don't get
> me wrong, _is_ nice and pretty!) and a box running, no app started.
> That's for sure not attracting!
> 
> In fact, KDE being/creating a Desktop Environment is actually in a
> difficult situation rather than an easy one, although creating visual
> elements (think of a multimedia framework only, they'll have some
> videos with some realtime effects running and people will stop and
> look). The many screencasts of Compiz (vs. Vista or whatever...
> there's plenty on YouTube) are funny for a second, but boring when
> they want to show you yet another useless effect. So what to do?
> 
> To make it straight: i don't know! However, Nuno provided us with some
> really cool commercial sound (you'll find it in svn
> trunk/playground/Oxygen/sounds or so...) but we are lacking the
> commercial. A commercial which could be used on booths, on digital
> media (think kubuntu example content!?), on our website and of course
> Mountain View keynote (which could imply that we should keep it low
> until Jan 17th and then drop it on the website, show it at the
> keynote, ... keep it fresh till then).
> 
> I personally do not have any experience with video/commercials
> production, i'm generally not to be considered all too visually
> creative, but there's a strong artists community now, there might be
> some with ideas and actual input. When it comes to putting it all
> together, i do have a solution though: I'm happy that Lisa Kastner -
> she's in CC, not on any of the lists yet, so please add her on
> replies! - is willing and definitely able to do this job for and with
> us. She is studying film- and tv producer, has a lot of experience
> with cutting (she's currently cutting movie trailers and teasers for
> the german-speaking cinemas in munich, so yes, she knows what she's
> doing; however, don't bother her what movies are worth watching in
> fall, she's not allowed to tell) and general producing (obviousely) of
> videos, however, it's us who need to come up with ideas and possibly
> material (i don't quite know how this works, but i'm sure she can tell
> better once we get somewhere...). Maybe (hopefully) there's some
> experts who can do right this reading this very email... ;-)
> 
> Well, so much for now, so much for the proposal... ideas, comments, flames?
> 
> greets
> Franz
> 
> PS:
> Lisa is not yet familiar with our way of communication, but any answer
> we get until 6:30pm i can discuss with her in person: i'm in munich
> atm (having a beer, what else), and i'll meet Lisa in the evening to
> have another beer and probably discuss that a bit. By 6:30 i'll have
> another internet slot...
> 
> --
> Kepler University Linz
> KDE Marketing - http://www.kde.org
> 


-- 
Kepler University Linz
KDE Marketing - http://www.kde.org
 
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