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List:       kde-promo
Subject:    Re: [kde-promo] Need journalists for the dot?
From:       Sebastian =?iso-8859-1?q?K=FCgler?= <sebas () kde ! org>
Date:       2006-12-06 19:29:04
Message-ID: 200612062029.06326.sebas () kde ! org
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Hi Dark Apostrophe,

On Wednesday 06 December 2006 08:20, Dark Apostrophe wrote:
> I've long wanted to contribute to KDE, but so far it's only been photos and
> such on KDE-Look since I can't code. After reading Sebastian's post, I
> figured I could help you guys out with writing. I've got a bit of
> experience in the writing field, though most of it's school essays, as well
> as writing for my old website and blog (my website: linuxp2p.com, my old
> blog: linuxp2p.com/blog, my new blog: technetium.wordpress.com - I'm too
> busy and too lazy to maintain any of them nowadays... lol)
>
> Here are some examples of articles I've written:
> http://www.linuxp2p.com/blog/dont_be_silent
> http://www.linuxp2p.com/blog/why_p2p_needs_to_evolve
> http://www.linuxp2p.com/blog/the_great_slashdot_bottleneck
>
> Here are some interviews:
> http://www.linuxp2p.com/forums/portal.php?article=0
> http://www.linuxp2p.com/forums/portal.php?article=5
>
> And general blog posts:
> http://www.linuxp2p.com/blog/copywrong_lecture
> http://www.linuxp2p.com/blog/complete_list_of_civil_rights_violations_regar
>ding_the_pirate_bay_raid

Wow. Interesting track-record!

> I hope I qualify, if you have requirements and such....

The requirement is mainly what we talked about on IRC already. Some time, some 
writing skills and a bit of knowledge about what KDE is. The latter being 
subject to negotiaton, research just cannot be underestimated, and there are 
a lot of knowledgeable people around that are eager and happy to help. Just 
ask.

So for the sake of completeness, here's my short guide that should help you 
get going:

Subjects
---------
There are a couple of ways that initiate a dot story, and to choose a subject:

- A proposal or request for a dot story is being posted to kde-promo, see the 
  recent http://lists.kde.org/?l=kde-promo&m=116541677330913&w=2 for an 
  example
- Someone just picks a newsitem and writes something up
- A planned software release is imminent, in that case, please refer to 
  http://www.spreadkde.org/handbook/release_promotion
- The Marketing Team comes up with a proposal because we want to highlight 
  something special, or in the line with our general marketing strategy


Basic workflow
---------------
1 A set of keymessage is being developed (usually not more than 3) that cover 
  what should be communicated with the article (in the case of software 
  releases, also keyfeatures need to be picked)
2 Someone picks up the task and announces that on kde-promo ("I'm on it, let's 
  not duplicate work.")
3 A draft is written and posted to kde-promo for review (if timeliness is an 
  issue, one might want to post it directly to the dot, but that would put 
  additional burden on the dot review team)
4 The comment that is given on the draft should be folded into the article, 
  which then gets posted to the dot queue at http://dot.kde.org/addPostingForm
  (Note that you don't need special karma to post there). Bonuspoints for 
  making links HTML already, that reduces burden for the dot reviewers. If you 
  can't think of a department bit, leave that one empty.


Content
--------
- The article should have something that is relevant to KDE as subject, and it 
  should be given a positive pitch.
- KDE should be the central angle in the article.
- The article should be somewhat neutral, definitely not feed trolls or 
  provoke flamewars, it should not harm our relationships with other projects
- The article should be neutral with respect to vendors (for example 
  distributions), if possible name multiple vendors
- If in doubt, ask questions on kde-promo@kde.org, or for the confidential 
  exception, to kde-ev-marketing@kde.org

Cheers,
-- 
sebas

 http://www.kde.org | http://vizZzion.org |  GPG Key ID: 9119 0EF9 
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
It is necessary for the welfare of society that genius should be privileged to 
utter sedition, to blaspheme, to outrage good taste, to corrupt the youthful 
mind, and generally to scandalize one's uncles. - George Bernard Shaw


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