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List: interchange-users
Subject: [ic] Upsell/Cross-Sell Difference?
From: "Christian Little" <clittle () priorityplace ! com>
Date: 2004-08-30 22:44:31
Message-ID: 20040830223206.M62084 () priorityplace ! com
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Howdy,
Can somebody tell me what the difference between cross-selling and up-selling
is with respect to the actual coding of Interchange. I know that in theory
up-selling is designed to convice somebody to upgrade the product they want
to buy and cross-selling it convincing them to buy additional products with
their purchases.
But from an Interchange perspective, I can't seem to find a difference
between the two. It seems like you can do the exact same thing with both
components. Can somebody clarify please?
Thanks!
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